This Holiday Season yoox.com Docks in the Laguna
MILANO, Italy, Nov. 6, 2014 /PRNewswire/ — This fall, yoox.com invites you to Venezia for an extraordinary Italian dinner party – a holiday celebration where fashion, design and art meet the magic of the floating city – presenting a menu of perfect holiday gifts.
Festivities will come to life in an interactive video revealing a group of iconic guests gathering in Venezia to celebrate this season’s highlights with yoox.com, including the launch of Fornasetti’s pop-up store, where shoppers can purchase a curated offering of the storied atelier creations, and a collection of kitchen-couture aprons, designed by prominent figures from the worlds of fashion, design and arts. For those looking for a gift that gives back, yoox.com has invited Emilio Pucci, Fornasetti, Missoni, Toilet Paper and Vivienne Westwood to create a collection of aprons, whose proceeds will benefit the SlowFood Foundation for Biodiversity, a non-profit organization that promotes environmentally and culturally sustainable agriculture.
On yoox.com’s menu, and on the sumptuously set dinner table prepared to welcome the very stylish guests, an eclectic selection of fashion, design and art gift ideas honor Venezia and Italian craftsmanship and creativity.
To celebrate Venezia and the holiday spirit, yoox.com debuts an exclusive womenswear capsule collection created by the contemporary Italian brand MSGM. Inspired by Venezia’s famous bridges, MSGM X YOOX features the fashion brand’s signature vibrant hues with special styles which will be available worldwide only on yoox.com in two different color combinations. The holiday fashion menu will also serve up some typical Venetian ‘specialties,’ including the Friulana slipper, Venezia’s answer to the espadrille, and a selection of Gondolieri-style striped t-shirts for men, women and kids. Venetian balls inspire the rare vintage selection of yoox.com, including dresses and accessories, as well as jewels selected by jewelry expert Deanna Farneti Cera.
The ‘main course’ of yoox.com‘s dinner party is represented by the delicious design offerings, which will satisfy the most discerning palates. Venini, the world-famous glass manufacturer, has created Red Cup by Tomaso Buzzi from 1931 in a never-seen color combination exclusively for yoox.com, which will also offer an edited selection of Murano glass, along with home decor items from Italian label Arjumand by Idarica Gazzoni.
Get ready; the party starts on yoox.com on November 6th!
Notes to the Editor
yoox.com, established in 2000, is the world’s leading online lifestyle store for fashion, design and art. yoox.com offers a never-ending selection of products, including: an edited range of hard-to-find clothing and accessories from the world’s most prestigious designers, exclusive capsule collections, eco-friendly fashion, a unique assortment of home design objects, rare vintage finds and books. With an unparalleled collection of merchandise, a focus on quality control, and a strong customer focus in over 100 countries, yoox.com offers an outstanding shopping experience.