The free mobile app now offers personalized recommendations driven by science and users’ individual taste preferences at Total Wine & More stores, online at Wine.com, and through Drizly, the nation’s leading on-demand alcohol delivery platform
WILMINGTON, N.C., June 11, 2015 /PRNewswire/ — Next Glass, the breakthrough app combining science and software to accurately predict how much users will enjoy an extensive catalogue of tens of thousands of beers and wines, has announced partnerships with Total Wine & More, Wine.com, and Drizly.
Total Wine & More Partnership
Total Wine & More, America’s largest independent retailer of fine wine, beer, and spirits with over $2 billion in annual sales in 116 stores across 16 states, will pair its expansive assortment of products with Next Glass’ proprietary recommendation and selection tools to offer personalized discounts to customers based on their Next Glass Taste Profiles™.
“Our focus is always about the overall experience for our customers at Total Wine & More,” said John Jordan, SVP of Customer Experience at Total Wine & More. “This partnership brings together our deep understanding of wine and beer with a technology that provides insight into our hand-picked selection. The Next Glass app gives our customers confidence, along with some savings. That’s a great experience for everyone.”
The Next Glass app employs smartphones’ location-aware and notification features to optimize the Total Wine & More shopping experience. While in a Total Wine & More location, the Next Glass’ algorithms match the extensive product offering to users’ unique Taste Profiles™ to offer recommendations and discounts on beer and wine that customers are certain to enjoy.
“Next Glass is about helping people find great wine and beer,” said Kurt Taylor, CEO of Next Glass. “By partnering with Total Wine & More, we’re joining forces with a team that shares our passion for this—and we couldn’t be more excited. With our app and their impressive footprint and selection, customers nationwide can now explore, try new things, and find great deals on bottles they’re scientifically certain to enjoy.”
Wine.com and Drizly Alliances
In addition to transforming the beer and wine selection process at physical retail locations with Total Wine & More, Next Glass has partnered with Wine.com, the largest online marketplace for wine, and Drizly, the leading on-demand alcohol delivery service, to revolutionize beer and wine buying from smartphones.
Next Glass will serve recommendations and deals from both Wine.com and Drizly on beers and wines that users’ Taste Profiles™ indicate they are certain to enjoy. Users will be directed to Wine.com and Drizly’s websites, through which wine and beer can be purchased for delivery from either platform. Wine ordered on Wine.com can ship out for next-day delivery, while products ordered through Drizly can be delivered on-demand in less than one hour in 15 markets – Austin, Baltimore, Boston, Chicago, Dallas, Denver, Indianapolis, Los Angeles, Minneapolis/St. Paul, New York City, Providence, Seattle, St. Louis, and Washington, D.C.
“We are thrilled to work with Wine.com and Drizly to make ordering alcohol products from users’ fingertips a completely seamless experience,” said Taylor. “Wine.com has the best and broadest online selection of wine and Drizly’s on-demand delivery network is unparalleled. These partnerships ensure that users can determine which products they’ll enjoy, find them for purchase on their smartphones, and, in many cases, have them delivered straight to their doorsteps in under an hour.”
About Next Glass
Next Glass is the breakthrough app that uses science and machine learning software to provide accurate, personalized recommendations to consumers. Next Glass has analyzed tens of thousands of bottles of wine and beer with a mass spectrometer and stores the “DNA” of each product in its Genome Cellar™, which combines with users’ Taste Profiles™ to provide product-specific recommendations. Founded by CEO Kurt Taylor and headquartered in Wilmington, NC, the app was released to broad acclaim, being featured by Apple as a “Best New App” and climbing past Starbucks as the top free Food & Drink app in the Apple App Store the week of launch. To learn more about Next Glass, go to www.nextglass.co.
North 6th Agency (for Next Glass)
SOURCE Next Glass