Fragrance Du Bois Celebrates the Most Inspirational Women Across The Middle East

SINGAPORE, Jan. 8, 2015 /PRNewswire/ — Fragrance Du Bois is honoured to recognise the women who have made a positive impact on society in the Middle East.

By sponsoring the Arab Woman Awards 2014 in the UAE – which is under the patronage of His Excellency Sheikh Nahyan Bin Mubarak Al Nahyan – Fragrance Du Bois acknowledged the effort and commitment shown by extraordinary individuals in business, the arts, sports, fashion, the media, government and charitable enterprises. Fragrance Du Bois was delighted to present exquisite Oud-based fragrances to some of the women at the awards ceremony, cementing the brand’s position as the leading fragrance for influential individuals who help to shape today’s world.

Fragrance Du Bois presented a special fragrance set to Dr Shaikha Al Maskari in recognition of her outstanding contribution to society and receiving the Businesswoman of the Year award

Fragrance Du Bois presented a special fragrance set to Dr Shaikha Al Maskari in recognition of her outstanding contribution to society and receiving the Businesswoman of the Year award


HE Ameera Bin Karam and Emma Henry (Fragrance Du Bois) presenting the award for Sport to Khadijah Mohammed (Olympic weightlifting competitor)

HE Ameera Bin Karam and Emma Henry (Fragrance Du Bois) presenting the award for Sport to Khadijah Mohammed (Olympic weightlifting competitor)

"Fragrance Du Bois is privileged to be a part of the foremost awards that recognise women of the Arab world who have not only inspired other women, but other individuals to succeed and fulfil their dreams, while also playing a positive role in contributing to the world in their chosen fields," said Emma Henry – Director, Fragrance Du Bois Middle East.

"As a brand, we strive to provide the most fabulous Oud based fragrances using only premium ingredients. Our Oud is sourced exclusively from Asia Plantation Capital, ensuring that we use only 100% natural, highest grade Oud which meets international standards for sustainability. This is one of our commitments as a brand; making sure that we contribute positively to society. Our partnership with the Arab Woman Awards," she concluded, "makes so much sense for us."

Gary Crates — CEO Europe, Asia Plantation Capital added, "We fully support the Arab Woman Awards, and we join them in celebrating the achievements of all the worthy laureates. At Asia Plantation Capital we pride ourselves on making a difference, and raising awareness of the importance of sustainability and the need to care for our environment." He continued, "That the fragrances we have helped to create are now adorning the women who are helping to shape the future of the Middle East affords us no small sense of pride."

Presenting a hand assembled selection of fine fragrances to Dr. Shaikha Al Maskari, Fragrance Du Bois was proud to acknowledge her success in business, and her role in being an inspiration to women who aspire to succeed in the corporate world in the Middle East. Demonstrating that the effectiveness of a compassionate leadership style is not a fallacy, Dr. Shaikha’s nurturing style engenders the kind of loyalty, commitment and devotion from her employees that is seen only rarely in other organisations.   

Fragrance Du Bois’ Emma Henry was also pleased to present the sporting award to Ms. Khadijah Mohammed, who not only made history by becoming the first female weightlifter to represent the Arabian Gulf Region at an Olympic Games (when she qualified for London 2012), but also by being the first female Emirati athlete ever to qualify outright. Breaking through previously established frontiers, Ms. Mohammed is now leading the way in encouraging women to participate in sports and make an impact in the international arena.

Earlier in 2014, Fragrance Du Bois also sponsored the Arab Woman Awards in Kuwait and Saudi Arabia. Ms. Farah K Behbehani was an award recipient at the event in Kuwait, and as a freelance graphic designer specialising in print and editorial design (as well as Arabic calligraphy), Fragrance Du Bois was delighted that an accolade should go to an individual who is focused on how tradition and culture can coexist with the modern world.

"Fragrance Du Bois is proud to be associated with women who inspire the world to achieve higher standards. We are the brand for individuals who have aspirations for a better society," said Emma Henry, "and we want to continue to encourage the progress that is being made. Dr. Al Maskari, Ms. Mohammed and Ms. Behbehani all stand out as individuals and have the leadership qualities that have improved our world. Whether by making contributions to charity, changing mindsets or opening doors, these are the people who make positive changes in the communities we live in," she concluded, "and they are the people who Fragrance Du Bois will always be eager to partner, in 2015 and beyond."

Notes to Editors:

For further information, please contact:

Emma Henry
Phone: +65-653-657-71

About Fragrance Du Bois

Fragrance Du Bois is a niche luxury perfume house working closely with sustainable plantations in Asia, bringing exciting new 100% organic Oud oil based fragrances to exclusive markets worldwide. Sustainably sourcing the finest raw materials across the globe, working with French perfumers to create a full range of products, and also providing bespoke fragrance services, Fragrance Du Bois is personal luxury with a conscience. With exclusive fragrance lounges around the world, in Dubai, Hong Kong, Thailand, Malaysia and Singapore, Fragrance Du Bois creates only the finest experience in bespoke perfumery.

Fragrance Du Bois is known as Parfums Du Bois in France and in non-French speaking markets, as Fragrance Du Bois.

About Asia Plantation Capital

Quick facts:

  • US$ 600 million – combined value of assets owned and under management
  • US$ 53.5 million – turnover in the last financial year
  • US$ 100 million – turnover forecast for current financial year
  • 2,000,000 – Aquilaria trees today, on Agarwood plantations.

Asia Plantation Capital (APC) is the owner and operator of a diverse range of commercial plantation and farming businesses across the Asia-Pacific region and around the world, and is part of the Asia Plantation Capital Group of associated companies. Its focus is on multicultural and diverse plantation projects geared to the domestic and commercial demands of the countries in which it operates. Working closely with, and supporting local communities, is an underlying core principle of the APC business, providing social and cultural support, as well as investment, to move these communities away from deforestation and illegal logging activities, previously seen as a main source of income in some regions of Asia. Established officially in 2008 (although operating privately since 2002) the group now has plantation and agricultural projects on four continents, with operational projects at various stages in Thailand, Malaysia, China, Laos, India, Cambodia, Sri Lanka, Myanmar, Vietnam, North America and Europe.

Promoting the use of sustainable and certified wood is the best way of preventing deforestation, protecting biodiversity, and combatting poverty in the tropical rainforest regions. For the yachting sector (a major user of teak) which strives for excellence and which is already involved in environmental efforts, this is also a way of ensuring that no wood from illegal logging is used.

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